This report comes to you from the show floor of th AWMA show in the Vegas Hilton. I'm writing this from the "internet cafe" provided by US Smokeless Tobacco, a major exhibitor at the show. A common practice, it is a nice perk for show attendees.
Today will be consumed with finishing the show, collecting and shipping out leads, managing shipments and closing out bills. More details to come.
On the redeye tomorrow morning to save hotel and other expenses for the client.
TTSG
Showing posts with label AWMA trade show. Show all posts
Showing posts with label AWMA trade show. Show all posts
Friday, February 22, 2008
Thursday, February 21, 2008
Choosing space, Part II
Here's an additional note on choosing space: today the organizer called us in to choose our space for next year's show. Our time to meet the sales person was set on our seniority in the show (a combination of how many years we had consecutively exhibited at the show, sizes we had purchased, position on the board, how much advertising space we had purchased in the association magazines). At the meeting, we were shown a floor plan with the spaces that already been sold in front of us marked out. We reviewed the plan and chose a space that maximized our place on the floor, took into consideration where we were in relation to competitors and partners and the size we could afford. We'll get an invoice and pay 50% within 90 days.
This is a civilized way of choosing space. Some organizers put all of the exhibitors in the same room at the same time and call you in order, ala the NBA Draft. You wait your turn and watch as the prime spaces are picked off by the highest seniority exhibitors.
I have no preference as to how to choose, but you need to be prepared with your choices in order and with your plan of where you want to be.
This is a civilized way of choosing space. Some organizers put all of the exhibitors in the same room at the same time and call you in order, ala the NBA Draft. You wait your turn and watch as the prime spaces are picked off by the highest seniority exhibitors.
I have no preference as to how to choose, but you need to be prepared with your choices in order and with your plan of where you want to be.
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