Amps versus watts: what you need to know when ordering electrical service in your booth

When ordering electrical service in your exhibit, remember that watts and amps are not equal.

1 amp = 100 watts

It's one of those things that can add up quickly if you don't remember it. An ampere is a measurement associated with the strength of electric current; wattage or watts are the measurement of electric power in watts (most often associated with the power of a light bulb or fixture).

So, be familiar with how much power your computers, demos and liughts in your booth draw in amps and watts as you draw your layout for power in your booth.

TTSG

(thanks to Jim Anderson, Steelhead Productions, and Wikipedia, for the content of this entry).

At the Exhibitor's Show, Day 5: Exhibit Design, Concept to Completion

The process of conceiving, designing and producing a trade show exhibit can be complicated and daunting. Jim Anderson, founder and principal in Steelhead Productions in Washington State, outlined the process he has used for years in this class.

Jim was the most professorial presenter I had seen (though I am sure there are others) at Exhibitor's. Thorough and complete, his explanation of the process and examples helped the large group on this last day and kept us engaged. He talked about how you take the Big Idea (combining specific objectives with corporate culture and image) and match it to Function and Design and how it will interact with The Human Element in and shape the space. During this journey, he weaves in the reality of budgets (he provides a small-medium-large estimation with examples) and investment (how long should/will it last?) with creativity (how to choose and engage a designer). Jim is also a big believer in lighting as a tool of engagement and his designs (and budgets) reflect that.

Overall, this was a helpful and, for the most part, engaging presentation. Thanks, Jim.

Lesson learned: the creative process doesn't have to be stifled by budget or business requirements.

TTSG